Our readers trust CoffeeTalk because we do not duck the hard questions, we
expose our industry's challenges, and we practice what we preach. As one
industry leader once told us, "CoffeeTalk is the magazine with a heart." We earn our press credentials every day through frequent trips to origin,
active participation in the Specialty Coffee Association of America and
the National Coffee Association, board participation in the International
Women in Coffee Alliance, the Songbird Foundation, and the Cup for
Education, sponsorship of the Ultimate Barista Challenge, and free nonprofit
advertising support.
Nevertheless, it is not enough to present a positive example through our
activities; CoffeeTalk also is committed to reducing our 'Carbon Footprint'
upon the earth. We do this in many ways. No one in our organization has to
drive to work! Through sophisticated software and robust internet solutions,
all our associates work from their homes. By establishing a telecommunity
we reduce car emissions and other urban impact pollutants that otherwise
would be expended in traffic tie-ups. Of equal importance is the positive
impact not commuting has on our families and our struggle to balance work
with family
.
We print on high quality post-consumer paper and use soy ink. And, we soon will reduce and offset our printing carbon footprint and ultimately become carbon neutral.
CoffeeTalk is expanding its use of E-Letters and E-Zines as another way to give readers full access to our magazine without the associated waste of energy and natural resources.
We are stewards because we care and because it is right